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The School of Journalism and Mass Communication offers a BS in News and Information, as well as a MSJ, MSJ-IMC, MS/JD, and a PhD. This prepares students for careers in reporting, writing and editing for the media, including newspapers, magazines, radio, television and the Internet. At the capstone level, students apply their learning by working on campus media. If you see yourself as a reporter, writer or editor--online, broadcast or in print--then the News and Information track is for you.

School of Journalism and Mass Communication website

Journalism Career Center


Sample of Related Skills

  • Learn the theory and practice of professional communication
  • Understand the theoretical foundations underlying persuasive messaging
  • Conduct detailed, extensive, and accurate audience analysis
  • Employ basic techniques for data gathering, analysis and statistics
  • Develop core skills in writing, editing, storytelling, and design
  • Apply communication concepts and theories to address everyday dilemmas within the dimensions of ethics, society, law, technology, relationships, and culture
  • Demonstrate oral communication skills including public speaking, advanced decision-making, and negotiation and collaboration

Popular Career Paths

Newspaper/Magazine Publishing: Includes all aspects of newspaper production: writing, editing, advertising, producing, distributing.

Book Publishing: Involves all elements of creating, writing, composing, editing, and publishing fiction and non-fiction books.

Electronic Media: Includes careers in such mediums as radio, television, and the internet both in front of and behind the scenes.

Technical Writing: Involves much attention to detail and accuracy through writing in for corporations or textbook book publishers.

Business: Generally requires fluency in business, writing, and marketing and could include careers in marketing, advertising, and public relations.

Explore More Career Paths

Jobs to Consider

Advertising Copywriter




Book/Theater/Film Critic

Bureau Chief


Copy Editor


Editorial Writer

Freelance Writer

Investigative Journalist

Literary Agent

News Desk Assistant




Public Relations Specialist



Segment Producer


Technical Writer


Places to Seek Employment

Advertising Agencies

Internet Companies

Local, State, and Federal Government Agencies


Marketing Firms

News/Television Stations


Non-Profit Agencies

Public Relations Firms

Publishing Agencies

Radio Stations


View specific employers by state.

Employment Strategies

  1. Identify areas of interest and your strengths in journalism so you can focus your academics and experiences toward these fields.
  2. Become familiar with the required professional qualifications associated with careers that interest you (i.e., advanced degrees, licensure and/or certifications).
  3. Gain direct experience within the areas that interest you most through research projects, independent study, internships, part-time jobs, student organization involvement, or volunteering.
  4. Register for and subscribe to the Internship Newsletter to receive automated weekly emails with specific internship information.
  5. Consider joining a professional organization related to your area of interest, and, if possible, attend local and/or regional conferences to make connections with professionals working in your field.
  6. Earn a minor or take additional coursework outside your major when relevant to your career goals.
  7. Maintain a strong GPA if you are considering pursuing graduate or professional education.
  8. Consider getting involved with a student organization at KU related to your area of interest, such as: Amateur Radio Club, Footprint Radio Broadcasting Ministry, Journalism Student Ambassadors Program, KU Society for Professional Journalists, and University Daily Kansan.
  9. Develop your resume and tailor it to your area(s) of interest: sample resume-freelance (pdf), sample resume-broadcasting (pdf).

Job and Internship Search Resources

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